
Client: Nedbank
Nedbank DotCoZa
Re-platforming and redesigning Nedbank’s retail banking website end to end.

Situation
Nedbank’s public site needed to become the group’s highest-performing sales and servicing channel by the end of 2021, while migrating off an outdated AEM 2.0 stack onto AEM 6.5.
Problem & stakes
A large, cross-functional mix of internal and external squads had to align on architecture, content and design simultaneously. The biggest delivery risk was friction between teams, not any single design decision.
My role
UX designer for the Retail and Business Banking team, responsible for end-to-end journey design within a multi-squad programme.
What I led
Co-created a shared research method with the wider team: jointly defined hypotheses and research objectives, ran research sessions as a group, and synthesised findings into themes that fed design reviews. Framed problems from the customer’s perspective using JTBD to turn broad business goals into buildable challenges.
Collaboration
Ran collaborative ideation sessions across disciplines to widen the solution set before prioritising by impact vs. effort; iterated prototypes with users; worked directly with the technical and business teams to keep the programme moving toward a shared mission.

Outcome
Delivered a reusable component library and a working programme cadence for continuous, customer-centred iteration on a live commercial site.
- 72+
- Reusable components delivered into the design system
- 8+
- Journeys and MVPs validated (no dev spend) before build
- 5
- Full MVPs built and released to production
What I learned
On a programme this size, alignment mechanics (shared research rituals, transparent playback cadence) mattered as much as the design decisions themselves.

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